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LIAIXON

About Liaixon

Engineered by peoplewho work inthese industries.

Liaixon exists to make capable firms more capable. We build the marketing that gets firms seen and the systems that keep their follow up from slipping, engineered by people who work in these industries.

Headquarters
Red Bank, NJ
Partners
4
Sectors
Real estate, lending, insurance
Point of contact
US-based

Why Liaixon exists

Most firms run on software built for someone else.

The software running most firms was built for a different era of business. Legacy platforms are general-purpose products: rigid architectures, generic schemas, automation bolted on after the fact. Adopting them means reshaping a firm's own processes to fit someone else's software, and at scale the cost of that compromise compounds. Data fragments across disconnected tools. Viable opportunities sit unseen inside existing records. Skilled professionals spend their days serving the software rather than the business.

Liaixon takes the opposite position

The processcomes first.The system is engineered to it.

The gap

Specialists beat generalists.

The current generation of AI and automation vendors has crowded into generalist tooling: templated products sold broadly and thinly supported, with no feel for the industries they claim to serve. Liaixon's team works in these industries: insurance operations, lending, and residential real estate are not verticals we studied, they are businesses we run. Specialists beat generalists in every channel that matters.

A business we run, not a vertical we studied

Insurance operations.

Renewals slip when the team is busy. We automate the reminders and the cross-sell, so the book keeps growing.

A business we run, not a vertical we studied

Lending.

Rate-watch lists go stale in days. We set up follow up that reaches every borrower the moment the numbers move.

A business we run, not a vertical we studied

Residential real estate.

Your agents shouldn't spend Sunday night chasing portal leads. We'll find where the hours go, then build the fix.

The working proof

V1

Liaixon V1, a Lead Procurement System.

Liaixon V1 is a Lead Procurement System built for residential real estate professionals: valid leads and phone numbers, not just contact management. A live pilot is running now with working producers; full launch is targeted for the first half of 2027. V1 is the working proof of what Liaixon builds for its services clients.

The firm

Two sides.
One mission.

Liaixon runs two distinct sides of the business. They share a mission and a team, but each has its own purpose, resourcing, and revenue, so neither one compromises the other.

01 / The automation division of its clients

Liaixon Intelligence

A US-led engineering partner that maps the operation, identifies its Compression Points, and builds and runs the systems the operation needs.

02 / The in-house marketing arm

Liaixon Marketing

Liaixon Marketing, the roof that gets you seen, runs the prospecting and brand engine that keeps qualified clients coming to both roofs.

Client engagements come first for people and hours.

Working principles

Four ways we work.

The habits behind every engagement, from the first conversation to the final sign-off.

  1. 01Principle

    The root of the problem

    We look past the immediate ask to what is actually causing it, then scope the work around that.

  2. 02Principle

    Measured by the problem solved

    An engagement is measured by whether the underlying problem is solved, not by whether the scope was delivered.

  3. 03Principle

    A second level of thought

    Every recommendation accounts for what follows from it, not only what it fixes today.

  4. 04Principle

    Attention to detail

    Care for the details sits at the core of the work, from the first field mapping to the final sign-off.

Leadership

Four partners.
One point of contact.

Every client has a US-based point of contact. Engineers are vetted and Liaixon Certified before they are placed on a client, and every engagement is ring-fenced.

  1. Partner 01

    MitchelRubinstein

    Founder & Managing Member

    Sets direction, leads business development and client meetings.

  2. Partner 02

    FrankTragni

    Partner & Managing Member

    Owns finances, contracts, compliance, and the business case behind every proposal.

  3. Partner 03

    SebastianLewis

    Chief Engineer

    Owns engineering delivery and quality control; signs off on every deliverable.

  4. Partner 04

    NicholasSkamarak

    Director of Business Development

    Leads business development across the target market and supports client success.

Headquarters

Red Bank,
New Jersey.

Liaixon is headquartered in Red Bank, where its office hosts client meetings. We build relationships close to home first and grow outward from there.

The office2 Bridge Ave, Suite 324
Red Bank, NJ 07701
hi@liaixon.com

Coordinates 40.35 degrees north, 74.06 degrees west

Start here

Consult first.Propose second.

No pricing before we hear the scope. A partner replies the same business day.